Forward of the Tremendous Bowl, the True to Texas initiative has launched a headline-grabbing business of their very own this week, which notably options Matthew McConaughey and Woody Harrelson reprising their roles from the primary season of “True Detective” to assist unfold the True to Texas mission assertion: bringing movie and tv productions again to Texas.
Renée Zellweger, who in fact co-starred alongside McConaughey in The Texas Chainsaw Bloodbath: The Subsequent Era, additionally seems within the business, alongside Billy Bob Thornton and Dennis Quaid. The star-studded advert runs 4-minutes lengthy, and it’s attention-grabbing to notice that it was directed by “True Detective” collection creator/Season 1 director Nic Pizzolatto.
The official video description reads, “Why ought to Texas motion pictures be made wherever however Texas? Filming in Texas isn’t nearly showcasing our gorgeous landscapes—it’s about creating jobs, boosting native economies, and constructing a thriving business proper right here at house. Matthew McConaughey, Woody Harrelson, Dennis Quaid, Billy Bob Thornton, and Renée Zellweger shine a highlight on how Texas can cleared the path in movie manufacturing on this brief movie. Let’s maintain the cameras rolling and the economic system rising—as a result of every thing’s larger (and higher) in Texas!”
“Hollywood is a flat circle,” McConaughey muses within the advert, channeling his “True Detective” character Rust Cohle. The actors argue that Texas may develop into the brand new Hollywood, “an entire new hub for movie and tv… a renaissance, a rebirth.” McConaughey continues, “It’s not simply movies with A-list expertise. It’s additionally the independents, commercials, native music movies.”
The advert was created by Texans in Texas, produced by Stray Vista Studios, George Lane, Nate Strayer and Zack Stauffer. Shot by Emmy nominated Cinematographer Jimmy Lindsey, ASC.
